When you want to launch and monetize your website or blog, the first step is to find a reliable, secure hosting plan. A stable hosting plan provides blazing fast site speed, and a secure one-click WordPress install.
In the same vein, web hosting platforms are also some of the highest paying affiliate programs out there, with payments from $60 to $130 per sale. And one of the best web hosting affiliate programs of all is the Bluehost affiliate program.
Bluehost powers more than 2 million websites online and is the No. 1 recommended hosting provider by WordPress. With 24/7 support, free SSL certificates, and free domain name registration, Bluehost web hosting is a powerhouse.
This guide on the Bluehost affiliate program gives you everything you need to make more money with their program this year.
Even after choosing their most basic shared hosting plan and a WordPress theme, I was able to quickly set up my blog and get my site speed to 100.
Bluehost sells three types of hosting plans:
- Shared Hosting: A basic hosting plan for individual websites or blogs.
- VPS Hosting: Virtual private servers for larger websites with powerful features.
- Dedicated Hosting: Extreme power and up-time using custom-built servers.
As a bonus, Bluehost offers one of the highest paying commission structures for internet marketers interested in earning additional revenue from their website.
Users promoting Bluehost’s products and services via personalized links on your website, you can receive anywhere from $65 to $130 per sale generated from your website.
In this review of the Bluehost affiliate program, we’ll cover:
- How to set up your monetized website using a Bluehost hosting plan.
- What are the advantages and disadvantages of being a Bluehost affiliate?
- How do you start an affiliate marketing business by joining the Bluehost affiliate program?
- Ways you can promote your Bluehost affiliate links.
- How to login to Bluehost and become a web hosting affiliate.
What is Bluehost?
Bluehost is a web hosting company that hosts over 2 million websites. It was conceived of by Matt Heaton in 1996 and officially launched as Bluehost in 2003.
They offer some of the best web hosting, including options like cheap shared hosting, WordPress hosting, VPS hosting, dedicated hosting, cloud hosting, WooCommerce hosting, and a lot more types of hosting and domain services.
How to Set Up a Bluehost Login and Account
To become a Bluehost affiliate, you’ll need to own a website. And there isn’t a better way than building a Bluehost website. They truly own the market, and it’s a win-win for new bloggers.
1. Visit Bluehost.com and select Shared Hosting.
2. Select a Bluehost Shared Hosting plan that meets the needs of your website.
3. Register a new domain name or add one to own to Bluehost.
Or, if you have a domain name with another service, follow the steps to set up your Bluehost shared hosting with that URL.
4. Add your Bluehost login information.
You may also log in using your Google profile and account details. You’ll use this Bluehost login moving forward.
You have the option to include additional features such as SiteLock in your plan. If you do not wish to pay for these features, be sure to uncheck the boxes.
6. Enter your payment information and submit.
Bluehost Affiliate Program Review
Joining an affiliate program is as simple as signing up for the program, placing text links or banners on your site, and cashing in for any referral sales you generate. As Bluehost is one of the most popular and well-known web hosting companies on the market, they have a highly successful affiliate program.
The program is so popular and successful that Bluehost paid out more than $5 million in commissions over the last calendar year.
However, like all affiliate programs, the Bluehost affiliate process has its fair share of advantages and disadvantages. Here are the top pros and cons of joining the Bluehost Affiliate Program.
Bluehost Review: Affiliate Program Pros
1. Large One-Time Payouts
Bluehost affiliates earn commissions starting at $65 for each qualified hosting plan purchase.
Best of all, there’s no cap on how much you can earn. Bluehost affiliates are allowed to refer as many new customers to the hosting company as possible. Meaning, your opportunities for a passive income stream using the Bluehost affiliate program are endless.
Also, Bluehost utilizes PayPal to send affiliates their earnings. As you may already know, PayPal transactions are subject to a fee. But not to worry, Bluehost covers those for you. You’ll earn the full $65 and won’t have to fret about subtracting any pesky fees.
It is essential to note the payments process between 45 and 60 days after the sale. All sales process between the 16th and last day of the month. For instance, if you earned a deal in January, your earnings will be reviewed and applied between the 16th and 31st of March.
2. Tiered Commission Structure
While commissions start at $65, Bluehost offers a tiered commission to reward successful and loyal affiliate members. As a result, the more sales you make over time, the higher your overall payout. Tiered commissions range from $65 to $130 per sale. When you sign up, tell your affiliate manager your ultimate goals, and you may be able to get a commission bump.
3. Superior Affiliate Support Team
As with all things in the world of Internet advertising and tracking, errors can occur, and affiliate platforms are no exception. Fortunately, the Bluehost affiliate support team is top-notch. In fact, as an approved Bluehost affiliate, you’ll have a dedicated support team ready to help you with whatever problem arises. I’ve found them to be quick to respond to emails, and they provide 24/7 support to help you succeed.
4. Strong Conversion Rates
Generating revenue from affiliate marketing programs takes time, dedication, and a fine-tuned content strategy. Luckily with Bluehost, they have excellent name recognition, low cost for new customers, and reliable conversion rates. Plus, all new bloggers need to choose a web host – it’s a necessity, not a nice to have.
Considering the nature of Bluehost’s low cost to entry and excellent product, you’ll enjoy stable conversion rates.
Plus, Bluehost affiliates are permitted to use affiliate links on any website, blog, email, or other platforms to promote them. So, the more websites and social media content you have, the better the potential for your clicks to lead to conversions.
Keep in mind these conversion rates only surface once you’ve developed content that attracts a loyal audience. It won’t happen overnight.
5. Low Barrier to Entry
Specific affiliate marketing programs have restrictions about who is allowed to join. Frequently, applicants must have a minimum amount of page views or number of subscribers before being accepted into a program.
These restrictions aren’t the case with Bluehost. Everyone who owns a website is allowed to apply for the Bluehost affiliate program. The application process is fast and straightforward, too. You don’t have to go through a lengthy application process and can get approved right away. I got accepted and had an affiliate manager reach out to me within a few hours of joining.
6. Leverage Banner Ads
In addition to text links, Bluehost affiliates can also include banner ads on their website to drive interested readers to Bluehost’s products. With the program’s easy-to-use instructions and widgets, you’ll have no problem embedding HTML code and adding banners to your website.
7. Frequent Discounts and Promotions
To assist you in promoting their products, Bluehost regularly sends notices of discounts and seasonal promotions to their affiliates. These discounts allow you to promote such offers on your website and blog content, providing annual incentives that can lead to more sales. Create content around seasonal shopping trends such as Black Friday, the holidays, or the beginning of the year when a new website is on every entrepreneur’s mind.
Bluehost Review: Affiliate Program Cons
As with any affiliate marketing program, the Bluehost program does have a few small disadvantages.
1. Withdrawal Limits
While you may want to withdraw your earnings from Bluehost immediately, this is not possible. Affiliates must earn $100, or two sales, before being able to withdraw their money.
Fortunately, this only applies to your first payment as a Bluehost affiliate. After you make two sales and pass the $100 threshold, you’re free to withdraw your payments as you wish. If you’re blogging and generate a sale via their affiliate referral program, you receive the payment within 45 to 60 days.
2. User Downgrade Penalties
If one of your referred Bluehost customers decides to downgrade their hosting plan, your referral fee deducts from future earnings as an affiliate.
3. Difficult for Those Inexperienced with SEO
To indeed be successful as an affiliate marketer, you need to master the tactics and strategies of search engine optimization (SEO.)
SEO tactics work to get your content in front of people searching for relevant phrases or keywords on search engines such as Google. It takes a decent amount of traffic to get enough click-throughs on your affiliate links to generate sales.
Before you enroll in the Bluehost affiliate program, carve out time to learn the ins and outs of SEO. Begin implementing these tactics into your blog content, pages, and other areas of your website.
It’s tough to generate traffic (and sales) without a strong SEO strategy. Remember, long-form, SEO-optimized, quality content that matches user intent is critical.
Once you’re confident in your SEO skills, apply to the Bluehost affiliate program, direct readers to your website, and convert them into Bluehost customers.
5. How to source and manufacture products for your ecommerce store.
It’s time to get a little more specific about the product sourcing methods we wrote about in the business models section. There are three main ways to source products: DIY production, wholesaler or manufacturer, and dropshipping. Many online retailers combine methods to achieve a balanced income stream.
DIY Products or Services
People have been making and selling things for thousands of years. Neolithic traders had to travel overland to sell beads, pottery, and sculptures; nowadays, you can sell handmade items globally via the internet.
Startup costs for a DIY tend to be low, but you put in a lot of your own time to make up for it. On the other hand, you have full control over the production process and the UX, and you can tweak designs on the spot if products don’t perform optimally.
As you scale your business, you might decide to form an alliance with a manufacturing company to create products en masse.
If you choose the DIY route, remember to:
- Arrange a reliable supply chain for source materials.
- Determine mailing options in advance; will you hire a shipper or send items yourself?
- Figure out your production timeline.
- Think about where you’ll store your inventory.
Wholesaler or Manufacturer
If you’re ready to make and ship products on a larger scale, consider using a wholesaler or a manufacturer as a product source. Let’s look at both options in a little more detail:
Wholesalers sell brand-name goods in bulk. They also sell white-label products in bulk. You apply your branding and resell generic merchandise to your customers.
If you’d rather concentrate on the marketing and scaling your business rather than product development, you can save time and money with a wholesaler.
If you have a product prototype or you want to scale up your DIY business, you can partner with a manufacturer. Production companies in the U.S. and overseas create private-label goods in bulk for their customers.
Some manufacturers help entrepreneurs create new products and manage the development process from start to finish.
If you decide to work with a wholesaler or a manufacturer, consider the following:
- Read company references. If the manufacturer is based in the U.S. or Canada, check its Better Business Bureau rating and any associated reviews.
- Get a production cost estimate.
- Ask about minimum order quantities.
- Obtain a manufacturing time estimate.
- Go over bulk freight options.
- Examine contracts carefully.
- Inquire about guarantees and after-sales support.
If you don’t have a unique product idea and you’d rather not work with a manufacturer or store merchandise in bulk, dropshipping might be your best product sourcing solution.
When you partner with a dropshipping supplier, you become a retail distributor. You list the wholesaler’s merchandise on your site, and the vendor creates products and ships orders on your behalf.
Dropshipping has a lower profit margin than white-label or private-label reselling, but it’s a quick and easy business model. Some companies combine dropshipping with DIY. For example, an artist who sells and ships one-of-a-kind paintings from home might also sell reproductions and branded mugs via a dropshipper.
6. Create your ecommerce business plan.
Take some time to think about the future before you jump in at the deep end. Roughly 50% of new businesses fail within five years, often because they don’t plan ahead.
Writing a business plan can give you a deeper understanding of your unique offering and help you:
- Find the resources you need to run your business.
- Figure out what your competitors are up to.
- Spot opportunities in the marketplace.
- Identify your target market.
- Visualize your company’s future.
Business plans usually have at least seven sections. You can use the following blueprint to create a strategy of your own:
An executive summary condenses your business idea into a few paragraphs. It sits at the front of your business plan and tells readers about:
- What your company does.
- Your business goals.
- The products or services you sell.
- Your target market.
- Your sales channels.
- Your monetization strategy.
You’ll almost certainly write your executive summary last. Doing so will give you the chance to digest every other part of your business plan before providing a recap.
Here’s where you provide readers with a really thorough company overview. This section begins with your business name before moving on to its business structure (LLC, S-corp, etc.) and domain name.
After that, you’ll write a brief mission statement, and then you’ll clarify your vision for the company. Write some background information about your business idea and unique value proposition, then wrap it up with a list of major competitors.
You get to show off what you know about your target consumer base in the market analysis section. Many company owners begin with the results of a SWOT (strengths, weaknesses, opportunities, and threats) analysis. Then, they move on to competitive analysis.
Competitive analyses help you understand your competitors so you can gain ground in the marketplace.
They do this by identifying and listing each competitor’s:
- Domain name and amount of website traffic.
- Business model and product features.
- Product pricing strategy.
- Mission statement and vision.
This section concludes with a paragraph detailing how you intend to make your company an industry leader.
You can do this in three main ways:
- Customer segmentation: You’ll offer high-quality products in a trending niche market.
- Cost leadership: Your products are cheaper than those offered by your rivals.
- Differentiation: You offer a unique product or a much better version of a competitor’s product.
Products and Services
This is where you go into detail about your product or service. Tell your readers more about the merchandise you sell or the service you provide; if you sell a lot of different products, write in general terms about your inventory and why your company stands apart from its industry peers.
In this section, you’ll tell readers about your marketing strategies. The segment begins with a breakdown of your marketing budget and continues with a list of the marketing channels you intend to use to promote your business. Marketing channels fall into two main categories:
- Organic Marketing Channels: Search engine optimization (SEO) tactics, content marketing, social media pages, and blogger networks drive organic traffic to your website. Organic marketing channels are inexpensive, build value over time, and help you elevate your brand name.
- Paid Marketing Channels: Paid marketing channels get results quickly, making them an attractive choice for businesses looking to get off the ground. Pay per click (PPC) ads, social media ads, influencer marketing, and affiliate marketing all cost money, but they produce solid leads.
Operations and Logistics Plan
Your operations and logistics plan cover everything you need to physically run your company. Office space, technological needs, personnel, and warehousing needs all fall into this category.
Don’t forget to include details about:
- Your supply chain.
- Your production plan.
- Shipping and fulfillment options.
- Where you’ll store inventory.
You’ll need capital to get your ecommerce business going. If you don’t have start-up costs in hand, you’ll need investors or a bank loan to begin trading. You need to convince potential backers and lenders that you can handle money and that you will make your business profitable.
Most financial plans include:
- An income statement: A breakdown of all sources of revenue and all your expenses over a particular time period.
- A balance sheet: A dual list of all your assets and all of your liabilities, culminating in shareholder equity.
- A cash-flow statement: A real-time income and expenses statement, indicating when money comes in and when it goes out.
With the right business plan in hand, you’ll find it much easier to find investors and convince your bank to approve vital business loans.
How to Join the Bluehost Affiliate Program
Ready to monetize your website by becoming a Bluehost affiliate?
Once you’ve launched your website with Bluehost hosting using the steps previously mentioned, follow these steps to apply to the Bluehost affiliate program. Unlike other popular affiliate programs in places like CJ (Commission Junction), Bluehost runs its very own in-house affiliate referral program.
1. Visit Bluehost.com and scroll down to the footer menu. Click on the Affiliates program link.
2. After you’ve read more about the Bluehost affiliate program, click Sign Up.
3. Fill out the required application information so that you can have a Bluehost login.
If you do not have a PayPal account, create one before joining the Bluehost affiliate program. Bluehost utilizes PayPal Masspay to distribute earnings.
5. Accept the Bluehost affiliate terms and click submit.
How to Promote Bluehost with Affiliate Links
Congratulations! You’ve been approved to be a Bluehost affiliate and can use your Bluehost login to access your affiliate dashboard.
Now it’s time to start creating optimized and intriguing content that not only promotes Bluehost web hosting services but also convinces readers to become a customer.
There are multiple ways to promote your Bluehost affiliate links online.
1. Create a Bluehost Review
The best way to guide readers to your website and convert them into a customer is by developing and distributing content they want to read. In this case, you’ll need to publish content around topics related to website hosting and Bluehost products – like this one.
As a Bluehost hosting customer yourself, you’ll already have firsthand knowledge about the products. Write content that reviews Bluehost products and hosting plans. Provide potential customers with information and tips related to hosting a website on Bluehost. The more insight you can offer, the higher the chance your readers will convert using your affiliate links.
You can also write reviews comparing Bluehost to other hosting services to broaden your affiliate monetization strategy.
2. Write Blog Posts About Starting a WordPress Blog with Bluehost
Did you know top websites such as USA Today, Fortune, TechCrunch, and TED all use WordPress as their Content Management System (CMS)? As the leading CMS on the market, over 30% of websites run on WordPress.
And, Bluehost is WordPress’ recommended hosting service.
Thousands upon thousands of people are searching online for tips about launching their WordPress blog or website. Take this opportunity to write optimized content about related topics such as:
- WordPress hosting.
- WordPress themes.
- WordPress plugins.
- Tips about using WordPress.
- Optimizing a WordPress blog.
- The best WordPress plugins to use for a new blog.
3. Send Welcome Emails to New Subscribers
Among the many steps required to monetize a blog is email marketing. This marketing tactic helps build a community of loyal followers who are eager to consume the content you’ve published.
As part of your email marketing strategy, send each new subscriber a “Welcome” email. In this message, include content aligned, starting a blog or a new website. And, if applicable, mention any discounts or promotions Bluehost may have available at the moment.
4. Film Bluehost Video Reviews
For more promotional content, transform your written Bluehost reviews into captivating videos. Considering 90% of viewers say product videos are helpful in the decision process, these videos are a fantastic way to turn interested readers into paying Bluehost customers.
When publishing your videos on your website and other platforms such as YouTube, be sure to include affiliate links in the description. You can also verbally and visually direct viewers to click on the link for more information about web hosting. Or, create video overlay ads using your affiliate links.
5. Develop and Publish a Resources Page
As a marketer, your goal is to not only drive sales but also to educate potential customers. To do so, add a Resources page to your website.
On this page, display tools, platforms, strategies, and products such as Bluehost you recommend readers use for their website or blog efforts. In addition to using your affiliate links in blog content, emails, videos, and more, a Resource page always lives in the top-level navigation of your site and can generate passive clicks and affiliate revenue.
6. Alternative Ways to Promote Bluehost
While the best way to promote Bluehost is through the content you own and create, some affiliate marketers can earn sales through Google AdWords. However, Bluehost does not allow affiliates to bid on branded keywords, trademarked terms, or use the Bluehost name in ad copy or descriptions.
If you can get creative and devise web hosting ads while adhering to those terms, you may be successful in generating new affiliate revenue through PPC. However, cost-per-click is competitive, and it’s more ROI-positive to start by focusing on generating organic traffic.
Bluehost Affiliate Program Review (Summary)
With hard work, time, and a solid marketing strategy, you too can earn extra income from your website using the Bluehost affiliate program. It’s one of the most successful affiliate programs in the world and tops my list of the best 105+ high paying affiliate programs this year.
It’s a win-win. You can start a new blog with Bluehost then use your knowledge of their tool to recommend your readers use it as well. There’s a reason so many people choose Bluehost when starting their blog.
Launch your website and apply for the Bluehost affiliate program today, and you’re on your way to earning up to $130 for every sale (and motivating the next generation of bloggers).